By the end of this Profiling Your Green Industry Customers guide, you will have a totally different mindset. This is something that really hasn’t been talked about a lot on the Internet much. More importantly, I really feel like this is one of the main reasons why managers fail when it comes to building a lawn care or other green industry business. You must understand your customers to know what services to offer, what marketing should look like, everything.
What are Customers Afraid Of ?
Customer Perception
Do Your Research
Research Websites
Using Alexa.com
Customer Insights
Magazine Media Kits
A Typical Day for Green Industry Customers
Media Mapping
More Media Site Research
Green Industry Customer Habits