You may not think that YouTube Live can help a local lawn or landscape business but it can. It can make your bond with your customers stronger and extend your reach to others.
You may not think that you have much to talk about. Make a list of the top 10 weeds in your area, and the 3 most common kinds of grass. Add a few trees and shrubs and you have 20 video you can make to talk about identification or care. Add some insects and environmental issues like watering and you have 30 videos to make so you better get busy.
This online course gives you 20 video lessons that will teach you all the tips and tricks to use YouTube Live to get new customers and keep your current customers engaged. Four sections with 5 video lessons in each.
This Section 1 will help you get off to the right start. You will want to be able to embed your stream and recorded video in as many places as possible.
Welcome and Overview
Your Direct Shareable Link
Embedding Your Live Stream
Embedding Your Live Stream On Social
Excerpted Videos on Social Media
Section 2
Learn to use promotional tools. Get more attention with trailers and make sure you blur out any information that would get you in trouble.
Channel Promotional Tools Part 1
Channel Promotional Tools Part 2
Creating A Channel Trailer
Create A Subscribe Link
Blurring Out Information In Your Recording
Section 3
Thumbnails, end screens, cards, and playlists can get your streams and videos in front of a lot more people. Make sure you have these set up right.
YouTube Thumbnails
End Screens
Cards
Subtitles and Closed Captions
Setting Up Playlists
Section 4
Learn more about increasing your visitors and making it easier on visitors to find your videos and streams. Use every hack available, it can make a big difference.
Advanced Settings and Increased Viewers
Community Subscriptions
Adding Audio
Channel URL
Conclusion